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How to Create Email Subject Lines People Will Open

Email Subject LinesHow often do you check your phone for emails or messages? Six times a day? Ten times? Maybe you’re one of the thousands of people who check their phone more than 20 times daily.

According to a recent study taken by Kleiner Perkins Caufield & Byers, the average mobile user checks his/her phone 150 times a day. This study also revealed that the average person checks their messaging 23 times daily.  This is good news for marketers because it increases the chances of people opening our emails.

This makes you really appreciate technology. The old days of waiting for people to get to a PC to check emails are long gone. Thanks to email apps, Smartphone users no longer have to login manually to read emails. Emails just instantly appear on the mobile screen.

That means, every person you send an email to who has an app, will see your email appear on their mobile screen. The question is, will the person actually open and read your email.


How Using An Old Email List Can Be Hurting Your Email Marketing Success


You followed all of the email marketing commandments. You worked extremely hard at building your list. You left no stone unturned. However, before you launch your next campaign, there is one more thing you should consider, and that is ‘email list hygiene’.


Make More Sales with Your Site with This One Strategy

Why use Slideshare to increase seoI’ve been getting requests lately to share some more technical “tricks” that immediately generate sales. (Don’t worry, if this one sounds too advanced, we can provide this service for you.) I aim to please, so here’s a way to drive search engine traffic to your site that is often overlooked.

Start knowing that you want targeted search engine traffic. That means getting people that are looking for very specific services or products.  Getting your website to rank high on search engines will increase sales if you get targeted high converting visitors.  I recommend getting search engine traffic using vertical content, and slideshows is one of the many options to do that. (I am going to use in my example but there are other slideshow sites you can utilize. You can also try and  And this is so easy that you can implement this in one hour!


Exactly What to Email to Increase Sales

Increase sales with emailEmail truly is the best way to drive repeat traffic to your website and increase your sales. It actually continues to outperform social media. Though most entrepreneurs have a fear that people will unsubscribe if they email, unsubscribes are to be expected, and not emailing your list is a huge missed opportunity to grow your income.

Here are 5 emails you can immediately send that will increase your average customer sale and deepen your relationships with your target market. You will find that people actually appreciate hearing from you when you send these! (Tip 3 is my favorite.)


7 Things Your Site Needs to Maximize Sales

Best way to make sales on website

Two business owners with the same product are getting dramatically different sales.  The pricing is similar. The product is almost identical.  Then why the difference?

I’ve built over 500 websites.  On any given day entrepreneurs ranging from underfunded startups to million dollars businesses connect with me to help them get to the next level. There are five areas that separate the successful sites from the ones that don’t work. I’ve decided to give you the inside scoop on these areas in a series of blog posts. I want you to get as many sales as possible, so I’ve decided to share my secrets!

So back to my question…why do some entrepreneurs get to the next level in sales while others find themselves frustrated? Here are the 7 things you need to implement in your website for maximum sales.


Increase Sales Immediately On Your Sales Pages with One Technique

Testimonials on sales pages

BaseCamp’s use of testimonials – brilliant & effective!

You have a great product or service that customers love. You are ready to share it with the rest of the world and can’t wait to start selling more! You write the copy for your sales page. You list the benefits, features and figure out the best price point. And yet, the page doesn’t convert to the sales you want. Here’s the quick fix to change that!

A great sales page needs great testimonials. When someone sees that not just you – but other people – know, like and trust what you’re selling, they’ll buy! Here are my top 5 tips for testimonials: